Working out the next date…
Dates
| Year | Easter | Launch by | Giveaway ends |
|---|---|---|---|
| 2026 | Sun 5 Apr | Sun 15 Mar | Sat 28 Mar |
| 2027 | Sun 28 Mar | Sun 7 Mar | Sat 20 Mar |
| 2028 | Sun 16 Apr | Sun 26 Mar | Sat 8 Apr |
Giveaway ideas
Digital egg hunt
Hide five small egg pictures in your posts and stories over one week. People count them and comment the total to enter. Every comment goes into the draw, right answer or not, so it stays a draw and not a quiz. Share a countdown to the day you draw.
Prize idea: A chocolate and treats box, or a spring bundle of your products.
Egg hunt in the shop with a prize wheel
Hide paper eggs around the shop over the Easter weekend. Anyone who finds one brings it to the counter and spins the prize wheel. No purchase needed. Show every prize and how many are left.
Prize idea: Small prizes on most slices, like a chocolate egg or a sticker sheet, and one bigger hamper.
Spring bake or craft photo contest
Ask for photos of Easter bakes or crafts. Two or three judges score each photo on effort, creativity and theme, using the same scorecard, and the highest total wins. Post the top three with their makers' permission.
Prize idea: A baking set, a craft kit or a voucher for your shop.
Easter basket to share
Build a basket from your products, or with a few local partners. Ask people to comment who they would share it with. Draw the winner from the comments a week before Easter so the basket arrives in time.
Prize idea: A filled Easter basket, delivered or ready to collect.
Captions for this event
Ready-made captions for the launch, the reminders and the winner post. Open the caption generator and pick the “Holiday” stage.